Press Releases

(Charlotte, NC ... August 17, 2023) AEX | Automation Exchange, the first and only OSS/BSS software platform built by network operators for network operators, announced the appointment of Jim Sanders as its new Vice President of Sales and Marketing. With his extensive background in service provider solution sales, strategic planning, and client relationship management Sanders is poised to accelerate AEX’s expansion and firmly establish its presence within the broadband industry.

“Jim Sanders is an eagerly awaited addition to the AEX team,” said Greg McLaughlin, CEO of AEX | Automation Exchange. “His expertise in sales leadership and Go-To-Market strategy will propel AEX to a commanding position within the U.S. broadband industry.”

Sanders, a senior sales and account management leader, boasts a proven history of over 25 years driving B2B sales strategy, optimizing sales processes and cultivating client relationships to penetrate new markets and achieve multimillion-dollar growth. His most recent roles include Account Manager, Service Provider Sales, at CommScope and Sales Director, New Business, at Ericsson.

“During this unprecedented period of growth in the fiber industry, I look forward to advancing AEX’s standing in a white-hot broadband market with a tested and proven zero-risk platform built specifically for operators to scale networks faster,” said Jim Sanders, VP of Sales, AEX | Automation Exchange.

Throughout his career, Sanders excelled in market penetration strategies and account management for top telecom and network solutions providers. His perceptive analysis of emerging market trends and new products enabled him to refine sales strategies and consistently exceed quotas, earning numerous top producer rankings. Extending beyond
traditional sales leadership roles, his expertise encompasses network deployment, supply chain management and strategic business development.

The tested and proven AEX OSS/BSS platform is tailored to meet the specific needs of network operators, delivering everything they need to plan, build, maximize, operate and support their enterprises efficiently, all while delivering exceptional customer experience. With technical and business process experts at every level and an engaged C-Suite, AEX’s software deploys quickly for most projects, offering a flexible software-as-a-service model minimizing risk and maximizing operator benefits. AEX uniquely invests in each client’s success, ensuring continuous support through its collaborative model as network operator partners optimize and future-proof their networks.

About AEX | Automation Exchange

AEX | Automation Exchange is the first and only OSS/BSS software platform built by network operators, for network operators, enabling easy management and monitoring of both Open and Closed Access networks. AEX’s unified view of the network automates workflows through templatized and customizable processes, making it vendor-agnostic, zero-touch, future-proof and rapidly scalable. Headquartered in Charlotte, North Carolina, AEX deploys quickly as a zero-investment risk, Tier 1 solution for smaller networks—free from implementation, set-up, or licensing fees. For more information, visit www.AEXinc.com.

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MEDIA CONTACT:
Katherine Songster
Harrison Edwards PR
914.323.8570
ksongster@harrison-edwardspr.com